Memberships: the core product
A Membership is the thing you’re selling — the identity and benefits a member receives. Think of it as the what of your offering. Each membership has:- Name and photos — what members see on your shop front
- Description — explains what the membership is for and who it suits
- Benefits — discounts, free sessions, exclusive access (see membership benefits)
Plans: how people buy it
A Plan is how someone pays for and holds the membership — the how. The commercial setup. Each plan defines:- Pricing — what it costs
- Frequency — monthly, yearly, or any custom interval
- Add-ons — optional extras like locker hire or car stickers (see membership add-ons)
- Form questions — info collected from the member when they sign up
- Subscribers — the people currently on the plan
- A Monthly plan at £25/month
- A Yearly plan at £250/year
- A Family plan with an extra form for additional members
Why this matters
Keeping Memberships and Plans separate gives you flexibility and control:- Update benefits once and they apply to every plan automatically — no duplication.
- Experiment freely with pricing, frequency, and add-ons without touching the underlying membership.
- Members on different plans share a single dashboard view, simplifying support.
Related guides
Create a membership
Step-by-step setup of a new membership.
Create a plan
Add a billing plan to an existing membership.